Week
Challenge
Available Points
Details
1 Jul 6 - Jul 10

Planning & Development Complete

Defining your problem statement and developing a business plan.

20

Planning & Development

2 Jul 13 - Jul 17

Research and Ideation Complete

Research your problem statement, potential solutions, and target market.

20

Research and Ideation

3 Jul 20 - Jul 24

Design and Formulation Complete

Putting research into action by brainstorming and formulating an initial solution framework.

20

Design and Formulation

4 Jul 27 - Jul 31

Creation and Testing Complete

Develop your first prototype and get feedback from your employer sponsors.

20

Creation and Testing

5 Aug 3 - Aug 7

Prototyping and Pressure Testing Complete

Put your solution to the test! Get feedback and iterate to ensure it is fool-proof.

20

Prototyping and Pressure Testing

6 Aug 10 - Aug 14

Marketing & Launch Complete

Use what you've learned over the past six weeks to develop your pitch for next week's competition!

20

Marketing & Launch